RED BULL STUDIOS X BOOM CYCLE RIDDIM RIDES 2016
EVENT PRODUCER
Melissa worked on ideating the event concept and building a partnership with Spin Studio Boom Cycle, an area of Culture/Sport that Red Bull had not been present in before, to then produce a Carnival themed Spin Class on a roof top in Hackney in the lead up to Notting Hill Carnival called Riddim Rides.
On the rooftop of Netil 360, overlooking the London skyline the ultimate dancehall themed spin session got people ready for Notting Hill Carnival. On the decks for the evening was Jus Now with live percussion and the finest soca dancers for the full carnival experience.
